João Mendes
Business & Digital Transformation
About
My experience spans multiple industries, including consumer goods and retail, where I led digital transformations driving 550% revenue growth, over $165M in business impact, and a 90-point NPS improvement. In consumer electronics, I led IoT strategy at Whirlpool, launching more than 50 connected appliances, earning…
My experience spans multiple industries, including consumer goods and retail, where I led digital transformations driving 550% revenue growth, over $165M in business impact, and a 90-point NPS improvement. In consumer electronics, I led IoT strategy at Whirlpool, launching more than 50 connected appliances, earning multiple CES Innovation Awards, and pioneering early integrations with Google Home/Nest while building global platforms serving millions. In healthcare, as CIO for Brazil’s largest diagnostic network, I directed enterprise technology strategy across 400+ facilities, achieving $13.6M in cost reductions and earning CIO of the Year recognition, while in AI and data, I architected real-time personalization for 350M+ users and drove AI-powered product innovation at Nike.